Responsibilities Of A Key Account Manager

The key account manager refers to an employee who is responsible in handling key accounts. The key account manager also plays other important roles that are crucial in the success in the growth of a business. And due to these crucial roles is why most companies send their key account managers on regular training courses.

Here in this post, our focus will be on some of the crucial roles played by a key account manager.

As earlier stated, the key account manager playsa crucial role in the overall performances of a businesses, some of which include the following:

Develop and maintain relationships with portfolio

One of the crucial roles being played by key account managers is keeping a close eye to the portfolio of major clients. The key account manager keeps a close tab on the portfolio of major clients so as to ensure that such clients do not turn to oppositions.

Understanding of customer needs

Another role being played by the key account manager is to understand the needs and requirements of customers. This is necessary as it will help the key account manager what the customers really need.

Acting as a link between top management and customers

A key account manager also acts as a link between key customers and top management of a company. For instance, the key account manager needs to pass certain information from the top management to key customers, and vice-versa.

Ensures that customers are satisfied

Finally, a key account manager is responsible for ensuring that key customers are satisfied with the company. That is, the key account manager ensures that customers get everything they need from the company at the right time.

The above-mentioned roles are some of the crucial roles performed by a key account manager, they also perform several other functions as well. If you own a business, and you want your key account managers to perform their roles effectively, then it is necessary that you send them on training courses regularly.

KONA Group is a leading firm that provides effective and high qualitykey account management training in Sydney. They also provide training in other fields as well such as sales training, call centre training, and so on. For the best key account management training, KONA Group is the place to be.